ClickFunnels Review & Demo by Real User (2020 Update!)
Hey Folks – Jeff Lenney here with my full ClickFunnels review. If you’ve never heard of ClickFunnels by Russel Brunson, you’re about to get quite the introduction!
Anyways, I NEVER review a product unless I get it, use it, and make sure it does what it claims. That was certainly the case with ClickFunnels, so let’s get to the reason you’re here:
Table of Contents
- 1
Clickfunnels Review - What Is It All About? - 2 Here's How
ClickFunnels Works: - 3 ClickFunnels Review:
Who is Clickfunnels for? - 4
Now, onto the reason you’re here – How Does ClickFunnels Work? - 5 My Own Example:
ClickFunnels Leads Funnel - 6 ClickFunnels Pricing
- 7
Does ClickFunnels Offer Any Training? - 8
My ClickFunnels Review & Final Thoughts
I got it, let me show you
The ClickFunnels web page has an AMAZING video that really sums up sales funnels in about 3 minutes, click below to give it a watch:
If you’d rather not watch the video (and you’re free not to), let me give you a brief summary then:
What DOES ClickFunnels Software do, Exactly?
What IS a sales funnel, or a
Let me explain, using McDonalds as an example!
Did you know that it costs McDonalds $1.91 in advertising to get you into the drive through...?
And when they sell you a burger for $2.09... they ONLY make $0.18... 🙁
But... when they upsell you fries and a coke for $1.77 more... they make (and more importantly keep $1.32 profit).
Yes, 8 times the profit of the initial sale!
Pretty cool, don't you think?
But... what does that have to do with you?
Well, If you're like most people who sell stuff online...You setup a website, and you started selling your product. But just like McDonalds, even if people are buying it, after your advertising costs, you're probably not left with enough to even cover your hosting bills. 🙁
And that's when you realize... that if you want to make it online, you can't sell from a flat website. You need to do what McDonalds did, and setup a sales funnel.
- But instead of having people go through a drive-in window, online they go through a "capture page" where you can gather their contact information and follow up with them through email...
- Then instead of selling them a burger, you have a sales page created to sell your initial product...
- And while you're probably not going to offer your customers fries and a coke, you could upsell them on your other products and services.
This is what we call a "Sales Funnel". Where website visitors can come in the top, And cash comes out the bottom.
You have seen it work at McDonald's, you have seen it work on Amazon... and you KNOW it will work for you.
So, you decide to create your first sales funnel, But after weeks of trial and error, You ask yourself... WHY did it have to be so hard?
All you wanted to do was to sell your stuff online.
But instead you spent weeks (maybe months) playing with web builders, hiring designers and programmers
And to
Shouldn't there be an easy way to create high converting Internet Marketing funnels, without having to hire an entire staff?
To be successful online, there are 2 essential tools that you HAVE to have...
- An email autoresponder
- And Clickfunnels
"Quickly Create Beautiful Sales Funnels
That Convert Your Visitors Into Leads And Then Customers..."
Here's How
Clickfunnels helps you guide your visitors step-by-step through the entire sales process (so they don’t get confused or LOST, and leave)
With ClickFunnels, you can point your customer straight to the ONE product or service they need most to help solve their problem
- Using ClickFunnels, it's super easy to follow-up with your visitors, even after they leave your page!
A Simple Drag and Drop Webpage Editor
Smart Shopping Cart With 1 Click Upsells
Email and Facebook Marketing Automation
Everything Organized In One Simple Dashboard
Clickfunnels Is A Website And Sales Funnel Builder For Entrepreneurs.
You can use
(Click to expand each option)
Create simple funnels that quickly capture your visitors’ contact information, so you can generate new leads to follow-up with again and again, even after they leave your page!
Also, you can add “1 click upsells”, and dramatically increase your revenue per customer!
You can send highly-targeted messages to your customers through email, social, text, and desktop notifications.
(That means, your messages can get delivered straight to your customer, no matter where they’re at, or what they’re doing!)
You can do more, of course - but those are the primary uses.
ClickFunnels Review:
Honestly,
- Info Product Creators
- Ecommerce Funnels
- Coaching/Consulting
- Agency/Freelancer
- Network Marketing
- Local Small Business
- B2B
- Non-Profit
- Bloggers & Affiliate Marketers
Can I REALLY build a Sales Funnel
Short Answer, Yes. Honestly, you can probably do it in 5...
As you're
Essentially, your squeeze page is the ‘entryway ’ into your funnel and if it fails to convert visitors into subscribers, you’re going to find yourself struggling to build your subscribers up.
If you're not sure what you can offer as a Lead Magnet to get
There is PLENTY of training on that within the Clickfunnels members area, but here are a few of my favorite giveaways:
You could offer:
- Free Report
- Free Ebooks
- Free Designs or Templates
- Free Graphic Packages
- Free Video Guides
- Free Tutorials
- Free Sample Chapter (from a paid product)
- Free e-Courses, Newsletter, Magazine
It should go without saying, but make sure that your funnel page looks professional with a clean template and simple layout.
Clickfunnels templates are PERFECT for this. You can throw them together in minutes without knowing a single thing about ‘coding’ or html/php.
Having used other funnel builders, and switching over to Clickfunnels from a leading competitor – I had a good idea coming in as to how to use it before I even began writing my clickfunnels review.
Honestly, it can do a lot....
Let's just focus on the Funnel Builders for now...
When you first go to build your funnel, you're given two choices - the Cookbook Builder
- Cookbook Builder Process - Explore different types of funnels and pre-done Funnels in this "Cookbook" style process and find the right Funnel for your business.
- Classic Funnel Builder -
The original step by step builder that's super simple and giving a basic funnel scaffolding fast. Select from Lead, Sales, or Event Funnels!
The ClickFunnels
INDUSTRY
TYPE OF FUNNEL
Again, there are quite a few funnel types. It may SEEM overwhelming at first, but I promise once you find the 2 or 3 styles you like and will be using frequently. You quickly get over that worry, and realize it's quite easy to use, and
There is a learning curve, but once you
You find you're learning and getting things done MUCH quicker than you ever imagined!
ClickFunnels Types of Funnels You Can Build:
- Video Sales Letter Funnel - Use video to sell your products or services through a VSL funnel
- Auto Webinar Funnel - Create auto webinars that automatically sell your products around the clock
- 2-Step Tripwire Funnel - Use a low ticket front end product and then upsell them your others products
- Membership Funnel - Create a membership site and sell access to it through this funnel
- Product Launch Funnel - Built anticipation for your new product with our product launch funnels
- Invisible Funnel - Sell access to an event, but charge them after it's over if they like it
- Lead Magnet Funnel - Give people an ethical bribe in exchange for their email address
- Survey Funnel - Find out who your visitors are first and then send them into the right funnel
- Sales Letter Funnel - Use a traditional sales letter to sell your products or services
- Application Funnel - Have people apply to work with you through an application funnel
- Homepage Funnel - A traditional "website" that pushes people into your core funnels
- Squeeze Page Funnel - Use curiosity to generate leads with this simple two page funnel
- Bridge Funnel - Generate a lead, then bridge the gap before you send them to the next funnel
- Reverse Squeeze Page Funnel - Give value first, then ask for their email with a reverse squeeze funnel
- Live Demo Funnel - Demonstrate your product through your own live demo funnel
- Daily Deal Funnel - Make an irresistible offer to get new customers (Nickname: Groupon Funnel)
- Summit Funnel - Grow your list and build your following by running a summit funnel
- Ask Campaign Funnel - Find out what your customers actually want before you create it for them
- Webinar Funnel - This funnel will get people to registered and attend your webinar events
- Cancellation Funnel - Create a survey asking people why they are leaving then try to save the sale
- Storefront Funnel - A traditional ecommerce "website" that pushes people into your core funnels
- Hero Funnel - Let people know who you are and how to connect with you
The Classic Funnels (Old Method)
IMPORTANT - the below info on the 3
Here’s how easy it is to get started.
Step 1: Click “Add New Funnel”, you’ll be given three primary choices:
- Build a Funnel to Collect Emails and build your email list
- Build a funnel to sell your product or services
- Build a funnel to host a webinar and grow your audience
- (You’re also given a 4th option, to Create a Custom Funnel)
My Own Example:
1.)
In this example, I’m going with the
My own lead-magnet funnels are structured in a 2-page layout, like this:
- Opt-In Page (Lead Magnet)
- Thank You Page (includes a download for a lead magnet, PLUS affiliate link for another product I’m promoting)
- After this, they’re on my email list and I can promote more offers to them, as well as build a solid reputation with them!
You're given 8 FREE Lead Magnet Funnel styles initially. Once you sign up you can get OVER 100 FREE Sales Funnel Templates added to your account, by simply watching the initial training videos.
FYI - This e-book cover and page are a joke do NOT take them seriously! 🙂
Anyway -
This was VERY easy to do, it's a drag and drop styled page builder, and being that this template was pre-designed for me, I just had to replace a few images, and add my own text & logo.
There's
There are MANY different types of funnels available, let me quickly go over 2 of the other popular ones
ClickFunnels also has the perfect solution for those who want to sell their own product. While you CAN customize the steps and pages 100%, the image above shows the layout of a fairly successful funnel you can quickly build with the software.
I’m not going to demo the above funnel as it’s a bit extensive, but the process is the same as with the opt-in funnel. You choose the steps for your funnel, the fully customizable steps, and layouts, and start driving traffic!
Let’s take the example image above for example:
- Your Visitor Lands on your Squeeze Page (
Landing Page) and is presented with your lead magnet (remember my 8 Favorite Free giveaways from further up in the review?) usually in exchange for their email address. - After they sign up, they’re
presented with an offer of something for sale. This could be immediately after signing up, or a day or two into your autoresponder sequence. - After they purchase your core offer, they’re presented with an OTO (One-Time-Offer) as an upsell to the original offer. This is generally not something that’s required, but something made to improve the results they get with your core offer.
- After this, they land on your Thank You Page and are given access to their download(s).
Now, don’t let the above scare you, that’s actually an easy one BUT it’s meant for people who already have their own products.
For affiliate marketing and list building I keep my own Clickfunnels MUCH, much simpler and they work like a charm too,
3.)
Now THIS Clickfunnels feature is 100% Bad-Ass! You can chose to build a funnel leading to registration for a LIVE webinar, or a webinar replay for evergreen lead generation!
The Funnel Consists of 3 Steps:
- Webinar Sign Up
- Confirmation Page (Thank you Page)
- Live Webinar
Clickfunnels flawlessly works with GoToWebinar (and I’m told other Webinar platforms are coming) and allows you to add leads as easy a
Again, for this funnel, you get to choose from quite a few different styled templates ranging from simple short pages, to video squeeze pages (Aka Landing Pages) with testimonials and more.
(The below clickfunnels templates are just SOME of the ones already included with your clickfunnels membership)
ClickFunnels Pricing
ClickFunnels has two options, clickfunnels on it’s own, and ClickFunnels with the Backpack and Actionetics bundle. I’ll go into pricing option in the chart below.
ClickFunnels + Backpack + Actionetics | |
|---|---|
What Is “Clickfunnels Backpack”?
If you read the comparison chart above and find yourself asking “What is Clickfunnels Backpack?” – you’re not alone
Backpack Is The EASIEST Way To Create Your Affiliate Program, And Scale Your Business…(without scaling your workload or advertising dollars!)
Backpack is for existing business owners, product owners, or those that want to allow affiliates to refer new customers to them in exchange for a percentage of each sale that particular affiliate sends over.
You can do quite a lot with it actually, but I won’t go into that all here.
Watch the video above for a quick explanation of backpack, and how it can possibly benefit you and your business.
What
Actionetics really helps to takes things to the next level.
Imagine an autoresponder that doesn't just send emails, but allows you to track which channels your visitors are coming from, segment them based on actions they take and who they are (what they do in your funnels, how socially connected they are, what they purchase and more!), create custom follow up sequences (email, text messages and more!) for each visitor and FINALLY see the TRUE Lifetime Value of each of your customers!
Action Scores every visitor gets scored based on Recency, Frequency, Monetary Value and Social Scores (RFMS) so you can focus your marketing efforts on people who are most likely to buy!
Smart Lists Create lists based on actions that people are taking in your funnels and create custom marketing message to each person based on who they are!
Powerful Email Editor FINALLY create amazing looking emails that are designed to convert! No longer will you have to give up design for conversion. It IS possible to have both with our email editor!
Action Funnels Build smart action funnels to market to your customers to emails, text messages, move them to different lists based on what actions they take and more!
One thing that REALLY sets Clickfunnels apart from the competition is the quality & quantity of FREE training it comes with.
Success Paths Training. Documentaries Training. Funnel Building Training. Copywriting/ Sales Training. Traffic Training. Business Strategy Training. Product Development Training.
Then you also get the Funnelology Training, Two Comma Club Consulting, and the Clickfunnels Community.
With Clickfunnels you're not JUST paying for the funnel building software, but you're paying for a UNIVERSITY WORTH OF EDUCATION in online marketing.
Where I recommend starting
1.)
EVERYTHING. All you have left is:
- A ClickFunnels account
- Internet Access
- A roof over your head
- Food in the fridge
- And just 30 days to make money.
What would you do from Day 1 to Day 30 to Save yourself?
The Clickfunnels team asked 30 Two Comma Club winners this question.
What you’re about to experience is a compilation of each entrepreneur’s day to day plans to rebuild their business and their lives from scratch.
Use any one of these 30 detailed business and funnel plans to start, rebuild, or launch your very own million dollar funnel and business.
>>>
2.) The Affiliate Bootcamp
“If you HAD to feed your family with nothing but your Affiliate Commissions and you only had 100 Days to turn this hobby Into Your FULL TIME CAREER, what would you do each day for the next 100 days until you were full time?”
They each laid out their entire game plan in step by step detail, where they share with you EXACTLY how they’d go from hobby to Full Time commissions over a 100 day period. Discover how affiliates are earning 40% recurring commissions for ClickFunnels, and a whole lot more. All YOU have to do is follow their lead.
Watch some, watch them all - they're BOUND to get your mind spinning with tons of creative ideas! THESE are the people you want to learn from, they started off where you are now, and have found their way to success online using Clickfunnels.
There are also 2 more coming very soon:
The Affiliate Bootcamp - The ECommerce Training & Brick & Mortar Business Training.
On top of the quick-start trainings, there's also full feature documentaries, more training on Funnel Building, Business Strategy, Personal Development, and (my favorite)
On top of this, there is also LIVE daily training on various topics!
Russel really has taken clickfunnels and built not only the best tool for creating awesome funnels, but...
... he's turned it into a full online university as well - at a fraction of the cost!
The training is AMAZING, it's broken up into smaller 'easy to digest' segments, so you're not overwhelmed and having to watch 3 hours at a time for one lesson.
⚠
Once you register for your free 14-day trial, you'll be taken to a series of 4 "on-boarding" videos with the opportunity to get a few free gifts - BUT you do need to watch them first.
Then you'll be able to add the following to your account, and wardrobe 🙂
- 100+ Bonus Templates
- A Free FunnelHacker T-Shirt
- Funnel Builder Secrets Lite
The Training will teach you the basics of Clickfunnels, and answer some question you'll likely have later if you don't watch it:
- Introduction - Overview
- Length Of Video 0:46
- Length Of Video 0:46
- Step #1 - Creating Funnel
- Length Of Video 9:19
- Length Of Video 9:19
- Step #2 -Types of Funnels
- Length Of Video 4:47
- Length Of Video 4:47
- Step #3 - Editing Pages
- Length Of Video 7:29
The Videos do a GREAT job at explaining the most commonly asked questions, and save you the hassle of having to look them up later.
The Funnel Builder Secrets (Lite)
The Funnel Builder Secrets Lite Training also comes with some additional Homepage Funnels for you to download, the - again - are NOT included with your account otherwise!
Also included (with Funnel Builder Secrets Lite) is a set of 10 Modules titled "Your First Funnel, From Zero to Launch" that walks you through EVERYTHING, step-by-step, in an "over the shoulder" manner. I learned a lot from these videos, as I know you will too.
Your First Funnel - From Zero To Launch
You're welcome to skip this training, of course,
>>> Register for your free 14-day trial
Well, if you've read
I know I've written quite a lot, but to be honest - there is a LOT to cover.
If you can't tell, I'm a huge fan of
There is plenty of documentation on everything, the customer support is great (though a bit slow at times), and the affiliate program - of course - is amazing.
Pricing is competitive and you get a LOT more training (which you can fully access with your 14 day trial) than all of the competitors offer, combined. My advice, take a leap of faith and immerse yourself in the 14-day Trial.
Do NOT let yourself get overwhelmed with
Hi Jeff,
Another newbie who appreciates your integrity and honest information.
I have watched webinars with Anek Singal and Russell Bronson and both seem to be similar.
For a total beginner, which program would you recommend, or would you recommend another program entirely.
Many thanks
Heather
Hey Heather,
Sorry about the delayed response, busy week!
Both Anik & Russel are the real deal. I know Anik’s courses better because I used to do the webinars for him, but I know Russel’s funnel stuff is pretty good too.
My advice, check out Anik’s Lurn Insiders, it’s launching in a few weeks but I have my review done which you can read here: Lurn Insider Review
(I’m also working on a Clickfunnels software review, but that’s not done yet)
Anyways, back to Lurn Insider. here is a monthly fee associated with it, and a discount if you pay yearly. The training in here is MUCH better than WA, laid out in a much easier to follow manner, and there is no ‘live chat’ and ‘commenting’ feature to distract you and keep you from learning.
Anyways, Enjoy! 🙂
Jeff
Hi Jeff,
I just found your blog when trying to sift through all of the crap that is being marketed to me as i search for a way to make money online.
Is this review still unfinished? I am anxious to hear your answer.
Hey Eric
I BARELY started going through and using clickfunnels. Give me a week or three on this one please. My wife and I also just bought and moved into a new house, so I’m busy with that stuff too on top of my business LOL.
Thanks! 🙂
Jeff
WOW! That was fast. Thanks for the answer. I really want to get started in the ecommerce world, but there is sooooo much crap out there and I dont know who or what to believe.
I appreciate any honest advice.
Hey Eric
Com Success Academy is definitely a good direction to go then! It’s a premium price, but well worth it.
Anyways, will try to have my clickfunnels review done in a couple weeks too, thanks for your patience with that (I JUST put up this basic page 2-3 days ago or so I think) 🙂
Jeff